Cuidad Juárez had a reputation for one thing - killings and murders. As a border town between Mexico and USA, it was caught directly in the crossfire of the drug cartel war and the city became known as the murder capital of the world. But in a city desperately fighting back to restore its name and reputation, football and specifically FC Juarez have become something of a beacon of hope. This is the story of how football is flourishing and uniting the community of Juarez. FC Juarez - http://fcjuarez.com Robert Andrew Powell - http://robertandrewpowell.com/books/this-love-is-not-for-cowards Music thanks to: Andrew Lonbay - http://www.all7studios.co.uk Subscribe to Copa90: http://bit.ly/Copa90Subscribe Check out our new website: http://bit.ly/Copa90 About Copa90: At Copa90 we believe that football is more than a game. It has the power to unite people from all walks of life in a way that nothing else does. We're on a mission to reclaim football for the fans by creating the home of global football culture: for football fans, by football fans. We tell the stories, hero the characters and host the conversations that really matter. We are Copa90, the voice of fans around the world, and we're taking our ball back. Get on board. The Game Never Stops The best football videos on YouTube. Subscribe now! Youtube Channel - http://bit.ly/Copa90YT Twitter - http://bit.ly/Copa90TW Instagram - http://bit.ly/1Lx2Eny Facebook - http://bit.ly/Copa90FB Google+ - http://bit.ly/Copa90G Snapchat - copa90official Leave us a comment below!